The “On the Floor” video became the fastest music video by a female artist at the time to reach 100 million views on Vevo. The achievement captured the changing role of online video in launching and sustaining global pop hits.
The “On the Floor” video became the fastest music video by a female artist at the time to reach 100 million views on Vevo. The achievement captured the changing role of online video in launching and sustaining global pop hits.
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